---

My name is Delyse and I have been with City Beach for 28 years. During my first 10 years I had many opportunities, starting as a 2IC, becoming Manager then training the new incoming Managers. This took me all over Queensland even up to Townsville and Cairns. I think I’ve worked in just about every store there was back then. A chance came my way to learn the ropes in merchandising so I jumped in and learnt that too, that was great to be able to create a story with clothes and accessories and props. Sometimes I didn’t even feel like I was as work, I enjoyed it so much.

I moved to the Distribution Centre at around the end of my 10th year where I wanted to learn more about the company. Since being here I have mostly working in the Returns Department. I have seen many changes with the progression of technology. Things have become more streamlined and we have become more efficient. I was responsible for our second site DC2 where we did everything from Receiving to Warehousing and everything in between. I am now back at the DC1 where I am the Returns & Special Project Manager.

No day is the same out here at the DC, I love how you never know what the day is going to bring you. This job is fast paced and that’s how I like it. It’s very rewarding when you have a tsunami of work in front of you and as a team are able to get through it. There is always new things to learn for me and new challenges around the corner. This company gave me a chance 28 years ago and I have run with it and never turned back.

---

Within my 8 year at City Beach would see the start of my journey as a Christmas Casual within the Castletown Store in FNQ. Furthermore to this has seen me work across multiple stores within Townsville and the Brisbane region in various level of management and most recently trailing and testing the first ever multi site manager for the Townsville region before landing me in my current role as the Store Manager for the Carindale store.

The things I love most about City Beach is the ability for myself to obtain a Bachelor Degree in Criminology criminal justice and Chemical forensics as well as working toward running a successful and profitable store. Everyday at City Beach hold something new and exciting whether its working along side amazing Casuals, manager, or members of the regional teams. The fast pace environment that City Beach has to offer and most importantly the reason I love my job is watching every new and existing Team Member grow and develops within their time at City Beach.

---

Hey I’m Loren, Aka "Pechey" and I have been with the business for 12.5 years. My career started back in 2010 for City Beach, where I worked as a Christmas casual at the Toombul store. After the holiday season, I was given the opportunity to become a full timer at the Springfield store as a retail supervisor and visual merchandiser. After that I knew I wanted to grow within the business.

From there I worked my way up gaining experience in various stores across Queensland. Starting off as an Assistant Store Manager for the Springfield and Browns Plains stores. Then moved into the Store Manager position for Browns Plains, Loagnholmes, Pacific Fair and Darwin. After working as a manager for a while, I then stepped into Regional roles, where I became the LP advisor for a short period and then went to Regional Support for QLD, Regional Manager for QLD and now the current Regional Manager in WA.

---

By far the best benefit of working for City Beach is the endless opportunities to progress your career in the direction that you desire. When I first applied to work as a seasonal casual at our North Lakes store in late 2019, I didn’t have the slightest idea that I would find myself working in City Beach’s Head Office a little over two years later. Just a few weeks after transferring from North Lakes to our Chermside store at the end of last year, I was given the opportunity to come into Head Office and provide some support to the People and Culture team during their peak Seasonal Recruitment period. After what was supposed to be just one day of helping out, City Beach gave me the opportunity to kickstart my career by joining the People and Culture team as an Administrator.

But the opportunities didn’t stop there. During my time as a People Experience Administrator I was able to explore the different avenues of the People and Culture Team and start helping with the team’s School-based Traineeship Program. At the end of 2022 I was given the opportunity to fully dive into that space in my role as Traineeships Coordinator. After working hands-on with the School-based Traineeship program for over six months, City Beach has recently given me the opportunity to step into the broader role of People Coordinator.

Not to mention, City Beach has given me the flexibility to work part-time and balance my university commitments throughout the entire process. There really is no limit to your career progression working for City Beach!

---

My journey with City Beach started 21 years ago on the shop floor of the old Queen Street store. In my interview the HR Manager casually mentioned that the Queen Street store was moving to a new location. I did not expect the new location to be not only the flagship store of City Beach, but the biggest attraction in the Queen St Mall. It was a multilevel store, where every meticulously planned detail reinforced our position as the youth retailer of choice. We had a DJ in the store every day for three months after it opened, and the people streamed in from open to close. It was fast paced, exhausting and thoroughly enjoyable. I knew then that I wanted to be a part of this adventure. I made my way through a couple of stores from a full-time Team Member to Management and then I had the opportunity to work in the Returns department, which I eagerly accepted. My time in Returns led to a few years managing Store inventory and the rest, as they say, is history. I learnt very quickly that the opportunities are endless if you’re wiling to do the hard work, ask the right questions and work as a Team. But I have to say that none of this would be possible without the City Beach culture.

The culture of our business is a huge part of our success. No two days are the same, we accept (if not invite) challenges that test our skills, push our boundaries, and prove time and time again that (almost) anything is possible. We move quickly, which means that everyone must bring their A game, every day. I wouldn’t have it any other way. I have had so many opportunities to develop my skills, whether it is in large scale projects or simple changes, and I appreciate every one of them. I look forward to our future and encourage our younger Team Members to start carving their own path at City Beach, you never know where it will take you.

---

City Beach has always been a company that I’ve wanted to be a part of. I remember when I was younger, City Beach was the "it" store to go shop for the cutest dress or hang with your friends at their crazy city events. No other store was doing what they were doing as a brand, which made them a big part of our Aussie culture growing up.

Fast forward a few decades and now designing for City Beach, it has given me a whole new respect for them as a company. Allowing me to grow in many aspects of my life, not just in my career but also as a person. Giving me the opportunity to experiment and push boundaries in all channels of marketing. But the thing that attracts me the most about City Beach is the sense of family and how everyone works together for the same end result. City Beach is another level of community and I love being part of their journey!